Welcome to the

International Trade Center

Helping California small and medium business grow sales overseas.

NASBITE 2020 Advancing International Trade Award Winner

What Our Clients Are Saying

Our engagement with CITC provided resources including STEP grant funds which enabled us to grow distribution in Italy. Our company was able to implement a globalized website utilizing resources and guidance from the CITC which allowed us to increase our customer base. Our sales to overseas customers increased 12.39% due to the strategic guidance and outreach that was facilitated by CITC.

I want to take a moment to thank you for the wonderful opportunities that you've provided for our company. Your programs have already provided us with services, experts and ideas that will enable us to reach much higher levels. I especially want to compliment Simona Racek for her excellent organizational skills, professionalism and most importantly, results. Our executive team has become energized with the great information you’ve provided, and I want to thank you and the rest of your staff for maintaining such a wonderful program. I truthfully have never experienced a government-sponsored program as excellent as this one.

In two years time, our company has grown to be registered in 19 countries, with submitted registrations in an additional 43 countries. Our team and strategic alliances are now truly global in reach, and we believe for the first time, our company will be profitable by the end of this year. I can sincerely attribute a great deal of this success to the support we receive from organizations like yours.

We want to thank you for being so instrumental in helping us receive the STEP grant award. This is a huge surprise as well as a relief. We will be able to utilize all of the funds for our websites with regards to localization, and SEO.

82% of online shoppers have made at least one purchase from a merchant abroad.

- PFSweb, Inc.

Our mission is to leverage digital services and tools to empower SMBs to grow sales in overseas markets.

Global cross-border ecommerce sales are expected to grow by 27% each year, reaching $1 trillion in sales by 2020. The continued and growing success of small businesses hinges on increasing international sales.
Currently, skills in enhancing online sales to reach a global customers are lacking. Approximately 74% of small to mid-size business owners admit they are not prepared to optimize their ecommerce platforms yet admit the need and desire to do so.

What We Do

Promote ecommerce and digital trade

The CITC promotes ecommerce and digital trade as the primary mechanism by which small and mid-size businesses enter foreign markets.

Provide information and technical support

The CITC provides the information and technical support businesses need for increased online sales domestically and overseas.

Provide knowledge, training, and expertise

The CITC provides the knowledge, training, consulting and expertise necessary for California companies to succeed in selling more online, overseas.

Support a globally fluent workforce

The CITC supports a globally fluent workforce by connecting the California Community Colleges to work-based learning and internships that allow direct impact on domestic businesses using digital trade for the sale of goods and services to customers globally.

Offer companies greater visibility

The CITC offers companies greater visibility as to their global opportunity and understanding of digital trade services and tools.

Discover digital tools to help you address your global opportunity

The CITC has created a digital toolkit to help California exporters solve the multiples puzzles that are part of any internationalization strategy. From improving your website to conducting due diligence on a potential buyer abroad, our tools are free and simple to use.

Explore financing and grant options to fuel your global expansion

Our team of consultants can help you identify the various financing options that are available to your company. They can help you qualify and apply to grants, small business loans, and keep you informed of the new financing avenues that become available to you over time.

Our Initiatives

ECONOMIC DEVELOPMENT

Growing Exports for California Small and Mid-size Businesses

The CITC supports a globally fluent workforce by connecting the California Community Colleges to work-based learning and internships that allow direct impact on domestic businesses using digital trade for the sale of goods and services to customers globally.

WORKFORCE DEVELOPMENT

Developing Digital Fluency and Global Competency

The CITC supports a globally fluent workforce by connecting the California Community Colleges to work-based learning and internships that allow direct impact on domestic businesses using digital trade for the sale of goods and services to customers globally.

Our Partners