Incremental Global

Leverage Online Marketplaces and Your Own Website To Build Cross-Border Sales

Learn how to start your incremental journey to global sales with plug-ins and tools at the lowest cost possible with minimal in-house tech support. Learn how to use government grant money to convert your transactional site into a global-ready sales channel.

Knowing 97% of all consumers reside outside the U.S. and that 22% of all global online transactions are cross-border does little to identify your unique opportunity to sell your products or services online, overseas. In this dynamic conference we go beyond the numbers to generate an action-list with practical, incremental and low-cost ways to start your global ecommerce journey immediately.

Our workshop leader, Josh Halpern, turns the traditional one-directional conference on its end by bringing his fast-paced, straight-talking interview style to the stage for live one-on-one deep dive case studies and expert insights on global ecommerce.

Topics Covered:

  • How to Expand & Grow Cross-Border Sales
  • Global Fulfillment Strategy, Door-to-Door delivery
  • to your customers worldwide
  • How to Deal with Multi-Channel Global Sales,
  • B2C Direct & Distributors
  • International eCommerce Platforms
  • Website Global Checkouts and Foreign Tax Compliance

Josh Halpern

Mr. Josh Halpern is the Chief Strategy Officer for the California International Trade Center (CITC). He leads CITC’s strategy to provide private sector tools and support that empower small businesses to sell online overseas. Josh is a former U.S. Foreign Commercial Service Officer (Diplomat) who led the ecommerce, logistics and retail market-entry portfolios at the U.S. Embassy in Beijing, China prior to being asked to found the U.S. Department of Commerce’s national eCommerce Innovation Lab in Silicon Valley.


World Trade Center Northern California in partnership with the California International Trade Center (CITC) presents two training workshops for companies growing an international market for their products and services.

The perfect workshops for companies who want a powerful combination of strategy and low-cost tools to launch or increase global sales.

Thursday, March 12th, 2020


9:00 to 11:30 am
INCREMENTAL GLOBAL – Leverage online marketplaces and cross border sales

1:00 to 3:30 pm
EMPOWER YOUR DISTRIBUTORS – Online marketing without breaking the bank

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$40.00 each individual workshop
$70.00 for both workshops